Kraft Style Paper Rolls

Features & Benefits

• Kraft Style Paper Rolls are available in two practical specifications for wrapping, protecting and presenting suitable products
• 500mm x 6m roll manufactured from 60gsm paper
• 900mm x 180m roll manufactured from 90gsm paper
• Measurements shown as roll width x roll length
• Also commonly known as imitation kraft paper
• Suitable for wrapping, interleaving and general packaging applications
• Natural kraft-style presentation suits retail and e-commerce packaging
• Users can fold, wrap, layer or cut the paper to the required length
• Useful for protecting suitable products against light dust, scuffs and surface contact
• Helps separate compatible products inside boxes and storage containers
• Unprinted surface provides space for labels, stamps and handwritten information
• Smaller roll is convenient for occasional wrapping and craft applications
• Larger roll supports regular packing, dispatch and warehouse operations
• 90gsm option provides a heavier paper than the 60gsm option
• Suitable for wrapping products with a wide variety of shapes
• Paper-based alternative to some plastic wrapping materials
• Does not require a specialist dispensing machine for occasional manual use
• Compatible dispensers or cutting stands may improve regular packing efficiency
• Clean and uncontaminated paper may be recyclable where local facilities accept it
• Free UK delivery

Common Uses

Kraft Style Paper Rolls are suitable for:

• Wrapping parcels
• Protecting retail products
• Covering books
• Wrapping gifts
• Packing e-commerce orders
• Separating products inside boxes
• Interleaving compatible items
• Covering work surfaces
• Protecting tables during suitable craft activities
• Creating presentation displays
• Floristry and bouquet wrapping where suitable
• Art and craft projects
• Drawing and sketching
• Making signs and banners
• School activities
• Pattern making
• Packaging product samples
• Wrapping picture frames with suitable additional protection
• Protecting ceramics with suitable cushioning
• Wrapping homeware
• Packing clothing and textiles
• Covering boxes
• Filling light empty spaces inside parcels
• Moving-house applications
• Warehouse packing stations
• Retail counters
• Mail-order businesses
• General industrial wrapping

However, always assess the product’s weight, shape, finish, fragility and sensitivity before selecting Kraft Style Paper Rolls as part of a packing system.

Additionally, the paper rolls can be combined with compatible boxes, tape and cushioning to create a more complete packaging system.

Kraft Style Paper Rolls

Our Kraft Style Paper Rolls provide a versatile paper-based option for wrapping, protecting, separating and presenting suitable products.

Two specifications are available. The smaller roll measures 500mm x 6m and uses 60gsm paper, whereas the larger roll measures 900mm x 180m and uses 90gsm paper.

Therefore, customers can select a convenient roll for occasional use or a much longer and wider roll for regular packaging operations. Additionally, the two paper weights provide different levels of substance for light-duty and more demanding general wrapping applications.

Kraft Style Paper Rolls are also widely described as imitation kraft paper rolls. However, imitation kraft should not automatically be treated as equivalent to virgin kraft paper because composition, fibre content, strength and finish can differ.

The plain kraft-style appearance provides a practical presentation for retail, warehouse, home and e-commerce applications. Furthermore, Kraft Style Paper Rolls can be cut, folded, layered or secured according to the needs of the packed product.

As a result, these rolls provide flexibility for businesses that handle products with different dimensions and wrapping requirements.

Kraft Style Paper Rolls Sizes and Specifications

The available specifications are:

500mm x 6m Roll

• Nominal width: 500mm
• Nominal length: 6m
• Approximate width: 19.7 inches
• Approximate length: 19.7 feet
• Paper weight: 60gsm
• Format: paper supplied on a roll
• Common description: imitation kraft paper
• Suitable for: occasional wrapping, crafts and general light-duty applications

900mm x 180m Roll

• Nominal width: 900mm
• Nominal length: 180m
• Approximate width: 35.4 inches
• Approximate length: 590.6 feet
• Paper weight: 90gsm
• Format: paper supplied on a roll
• Common description: imitation kraft paper
• Suitable for: regular wrapping, dispatch, warehousing and larger products

For both Kraft Style Paper Rolls:

• Measurement order: roll width x roll length
• Colour: kraft-style appearance
• Closure: none
• Adhesive: none
• Cushioning: none
• Water resistance: not confirmed
• Direct food-contact suitability: not confirmed
• Recycled-content percentage: not confirmed
• FSC or PEFC certification: not confirmed

The measurements are nominal. Therefore, small manufacturing tolerances may apply to the width, length and paper weight of Kraft Style Paper Rolls.

Consequently, customers should check the supplied rolls on receipt when precise dimensions or paper performance are important to the intended application.

Understanding Kraft Style Paper Rolls Measurements

We show the roll dimensions as width x length.

The first measurement represents the width across the paper roll. Meanwhile, the second measurement represents the approximate total length of paper wound onto the roll.

Therefore, the 500mm x 6m option is approximately 500mm wide with 6m of paper. Similarly, the 900mm x 180m option is approximately 900mm wide with 180m of paper.

The stated dimensions describe the material before it is cut, folded or wrapped around a product. Consequently, the usable amount required for each item will depend on the product’s complete circumference, overlap allowance and number of protective layers.

Before ordering Kraft Style Paper Rolls, measure the complete product rather than one face alone. Additionally, allow enough material for folds, overlaps, end closures and any extra layers required.

Therefore, select the rolls according to the finished wrapping requirement rather than the product’s face dimensions alone.

Kraft Style Paper Rolls – 500mm x 6m and 60gsm

The 500mm x 6m roll offers a compact option for occasional packaging, craft and household applications.

At approximately 19.7 inches wide, the paper suits many smaller products and manageable work surfaces. Moreover, the 6m length allows users to cut individual sheets according to each task.

The 60gsm construction is lighter than the 90gsm option. Therefore, it may be easier to fold around compatible lightweight products and suitable for applications where a heavier paper is unnecessary.

The smaller format may suit home businesses, gift wrapping, craft projects, product samples and occasional dispatches.

However, 60gsm paper is not intended to provide rigid, padded or heavy-duty protection. Fragile, sharp or heavy products may require stronger wrapping and separate cushioning.

Nevertheless, Kraft Style Paper Rolls in the 60gsm option provide a practical choice for compatible lightweight wrapping tasks.

Kraft Style Paper Rolls – 900mm x 180m and 90gsm

The 900mm x 180m roll provides substantially more paper for frequent wrapping and packing operations.

At approximately 35.4 inches wide, it can cover broader products or be folded and cut for smaller items. Furthermore, the 180m length supports regular use at warehouse, retail, manufacturing and dispatch stations.

The 90gsm paper is heavier than the 60gsm option. Consequently, it may provide more substance for general product wrapping, interleaving and surface protection.

For businesses that use Kraft Style Paper Rolls regularly, a compatible roll stand or cutter may improve control and packing efficiency. However, users should confirm that any dispenser can safely support the roll’s width, diameter and weight.

Overall, the 90gsm specification is better suited to customers requiring a wider, longer and heavier paper option.

Choosing Between Kraft Style Paper Rolls

Choose the 500mm x 6m roll when you require a smaller quantity for occasional use, narrower products or craft applications.

Alternatively, select the 900mm x 180m roll when you require a wider sheet, a heavier paper or a longer roll for regular packing operations.

Consider:

• The width and circumference of the product
• The number of items being wrapped
• The required paper weight
• The number of layers needed
• The necessary overlap
• How frequently the paper will be used
• Available storage space
• Whether a roll dispenser will be used
• The protection provided by the complete packing system

Although both options are Kraft Style Paper Rolls, their widths, lengths and paper weights are substantially different. Therefore, check the selected option carefully before ordering.

For this reason, compare both roll options against the intended product and expected usage rate before making your selection.

How to Use Kraft Style Paper Rolls

First, place the roll on a clean, dry and stable surface. If you use a dispenser, fit the roll correctly and check that the cutting mechanism is suitable.

Next, measure the product and pull out enough paper to wrap it with the required overlap. Cut the paper carefully using a suitable safety cutter, dispenser blade or scissors.

Then, position the product on the paper and fold the material around every compatible surface. Where necessary, add another layer or combine the paper with separate cushioning.

Finally, secure the wrapping using tape, labels, string or another suitable closure. Because Kraft Style Paper Rolls do not include an adhesive coating, a separate method of fastening is normally required.

After wrapping, inspect the completed package. Additionally, confirm that the paper remains secure and that the product cannot move excessively inside its outer container.

When required, the paper can be layered to provide additional coverage around compatible products.

Wrapping and Protecting Products With Kraft Style Paper Rolls

Paper wrapping can help protect suitable surfaces from light dust, scuffs and direct contact with neighbouring items.

However, it does not provide the same impact protection as bubble wrap, foam or another cushioning material. Therefore, delicate products should receive additional protection before being placed into a shipping box.

When using Kraft Style Paper Rolls around several products, wrap each item separately where contact could cause scratching or damage. Additionally, place suitable void fill between the products to reduce movement.

Sharp corners can puncture or tear paper. Consequently, cover exposed points with edge protectors, corrugated board or another suitable material before wrapping.

Therefore, this paper should form only one part of the protective packaging system used for fragile or damage-sensitive goods.

Kraft Style Paper Rolls for E-Commerce and Business Packing

Kraft Style Paper Rolls provide a practical wrapping option for:

• Online retailers
• Fulfilment centres
• Warehouses
• Manufacturers
• Wholesalers
• Gift shops
• Florists
• Craft businesses
• Bookshops
• Picture framers
• Homeware retailers
• Market traders
• Removal companies
• Offices
• Schools
• Home businesses

The plain surface can create a simple kraft-style presentation. Furthermore, businesses may apply compatible labels, stamps, stickers or branded tape after testing them on the material.

For regular packing, the 900mm x 180m option provides a longer working supply. Meanwhile, the 500mm x 6m option offers a more manageable quantity for occasional orders or smaller workspaces.

Additionally, Kraft Style Paper Rolls can help businesses create a consistent kraft-style presentation across compatible product ranges.

Using Kraft Style Paper Rolls for Crafts and Displays

Kraft Style Paper Rolls may also suit drawing, painting, pattern making, signs, displays and other suitable creative projects.

Because the paper is supplied on a roll, users can cut longer sections than may be available from individual sheets. Therefore, it may be useful for banners, table coverings, classroom projects and presentation backgrounds.

However, paints, inks, pens and adhesives can perform differently on imitation kraft surfaces. Consequently, test the chosen material on a small offcut before beginning an important project.

Additionally, protect work surfaces when using wet paint, glue or permanent markers because liquids may soak through the paper.

For creative applications, Kraft Style Paper Rolls allow users to cut both short sheets and longer continuous sections.

Cutting Kraft Style Paper Rolls Safely

Use scissors, a safety cutter or an appropriate roll dispenser to cut the required length.

Before cutting, make sure the paper is supported and cannot move unexpectedly. Additionally, keep hands and fingers away from blades and cutting edges.

If using a dispenser, confirm that it is stable and suitable for the selected roll. A dispenser intended for a small lightweight roll may not support a wider or heavier option safely.

The edges of paper can cause minor cuts. Therefore, handle the material carefully and avoid sliding exposed skin quickly along an edge.

Using Kraft Style Paper Rolls for Supervised Crafts

When children use the paper for supervised craft activities, an adult should control cutting tools and assess the suitability of all paints, adhesives and accessories.

Furthermore, support the rolls while unrolling them so they do not move unexpectedly.

Printing and Labelling Kraft Style Paper Rolls

The unprinted surface may provide space for handwriting, rubber stamps, labels and other markings.

However, print quality will depend on the paper texture, colour, absorbency and chosen ink. Therefore, complete a test before preparing regular branded packaging.

Labels and tapes may also perform differently according to the adhesive, storage temperature and surface condition. Consequently, apply them only to clean, dry and flat areas.

We have not confirmed Kraft Style Paper Rolls as suitable for commercial printing equipment. Therefore, consult the equipment manufacturer before feeding cut sheets into a printer or converting machine.

However, the paper may accept suitable handwritten information, stamps or adhesive labels after successful testing.

Storage Recommendations for Kraft Style Paper Rolls

Store Kraft Style Paper Rolls indoors in a clean and dry location.

Keep the rolls away from:

• Rain
• Moisture
• Condensation
• Excessive humidity
• Direct sunlight
• Excessive heat
• Naked flames
• Sparks
• Dust
• Grease
• Oils
• Solvents
• Sharp objects
• Crushing pressure
• Pests

Paper can absorb moisture from the surrounding environment. Consequently, damp conditions may cause distortion, wrinkling, loss of strength or poor adhesive performance when tape is applied.

Furthermore, Kraft Style Paper Rolls should be stored so they cannot roll from shelves or create a trip hazard. Where necessary, use suitable chocks, racks or end stops.

During storage, keep Kraft Style Paper Rolls away from damp walls, wet floors and areas exposed to changing humidity.

Keep the paper wrapped or covered until required. Additionally, avoid placing heavy goods directly on top of the rolls because pressure may crush the core or damage the paper edges.

What Are Kraft Style Paper Rolls Also Known As?

People may also refer to Kraft Style Paper Rolls as:

• Imitation kraft paper
• Imitation kraft rolls
• Brown wrapping paper
• Kraft-style wrapping paper
• Kraft-effect paper
• Parcel wrapping paper
• Brown parcel paper
• Packing paper rolls
• Packaging paper
• Paper wrapping rolls
• Industrial wrapping paper
• General-purpose wrapping paper
• Brown craft paper rolls
• Paper interleaving rolls
• Protective paper rolls

Although people often use these descriptions interchangeably, the products may differ in fibre composition, gsm, strength, finish, colour, width and roll length.

Therefore, do not assume that every product described as kraft, imitation kraft or brown wrapping paper has the same specification as these Kraft Style Paper Rolls.

Food Safety Information

The current specification does not confirm that this paper is suitable for direct food contact.

Therefore, do not place unpackaged food directly against the paper unless supporting documentation confirms suitability for the intended conditions of use.

Only wrap food products when suitable sealed primary packaging already protects them. Additionally, the primary packaging must prevent food, grease, liquids and condensation from reaching the paper.

If you require confirmation for a food-related application, please email sales@expresspackaging.co.uk before ordering.

PPWR Compliance Information

Regulation (EU) 2025/40 on Packaging and Packaging Waste, commonly known as the PPWR, applies to packaging placed on the EU market.

We can provide available product specifications and supporting information to help customers complete their compliance assessments. However, paper construction and potential recyclability alone do not confirm full PPWR compliance.

The responsible economic operator must assess the finished packaging and its intended use against all applicable requirements. These may include packaging minimisation, substances of concern, material composition, recycled content, recyclability, labelling and technical documentation.

Current product documents do not confirm the precise recycled-content percentage. Therefore, do not make a specific recycled-content claim without supporting documentation.

Customers intending to place the finished packaging on the EU market should email sales@expresspackaging.co.uk to request the latest available documentation.

Material and Responsible Disposal

Current product documents do not confirm the precise fibre composition or recycled-content percentage.

Nevertheless, paper-recycling services may accept clean and uncontaminated paper packaging, depending on local requirements.

Before recycling:

• Remove packaged products completely
• Remove plastic wrapping where practical
• Separate incompatible materials
• Remove excessive adhesive tape where required
• Keep wet or contaminated paper out of clean paper recycling
• Follow local-authority guidance
• Follow the instructions of your commercial waste contractor

Where Kraft Style Paper Rolls remain clean and suitable for use, consider reusing offcuts for wrapping, layering, protective sheets or craft activities before recycling.

However, paint, grease, food residue, oils, chemicals, tape and other contamination may affect recycling acceptance.

Important Safety Information

Paper is combustible. Therefore, keep it away from naked flames, sparks, heaters, hot machinery and other ignition sources.

Loose paper can create a trip or housekeeping hazard. Consequently, collect offcuts promptly and keep floors, aisles and working areas clear.

When using Kraft Style Paper Rolls, make sure the roll cannot fall or move unexpectedly. Additionally, use suitable lifting and handling methods for larger rolls.

Cutting tools must be used carefully. Therefore, cut away from the body, keep hands clear of the blade and store tools safely after use.

Do not use the paper as specialist protection for hazardous substances, dangerous goods, hot products, wet items, exposed blades or products requiring sterile, anti-static, insulated or UN-approved packaging.

Sample Requests

To request a sample, please email sales@expresspackaging.co.uk or call 0121 622 2347.

Our sales team will confirm the sample and delivery arrangements before sending it.

Illustration Only

Products, boxes, ribbons, labels, dispensers, cutting tools and other accessories shown in product images demonstrate potential applications only. The purchase does not include them unless we specifically state otherwise.

Product photographs provide a general representation of Kraft Style Paper Rolls. However, the precise shade, texture, finish, roll diameter, core appearance and paper surface may vary slightly between batches.

Therefore, check the selected width, length and gsm carefully before ordering. If appearance or performance is critical, request a sample and complete a practical test with the intended product, wrapping method and closure system.